The Small Business Marketing Bible

There is attention. All. Small business owners and professionals. And. Sales people. Who would like to…

No matter what product or service you sell, bring back your customers more often with less effort.

When you get the marketing bible, let me show you what to look for.

One of the numbers is 1-731-57-7.

You will find over 30 chapters explaining in detail how to implement each money-making marketing strategy step-by-step in this huge volume.

The manual took me. Over a year to write. It takes hours and hours of detail to make each strategy work. It was explained in depth. , with There are clear examples. You can apply them to your business.

You won’t find any more. The guide is comprehensive. To market your small business. It makes sense for you. Take a closer look. There is a small business marketing bible.

I will show you how to attract prospects, convert them to customers, and turn your customers into customers. On-going income stream. For the rest of your life.

What you will learn in the Small Business Marketing Bible…

Chapter 1

Studies show that small businesses use a marketing plan. It was out-perform. Those that do not have a plan. by 30% . You can create a plan for your business. One day. Following the seven-step plan.

What you will learn in this chapter.

Before you begin to create your marketing plan, you need to ask six critical questions. All entrepreneurs should ask the same six questions before starting a business.

95 percent of new business owners have confusion that decreases their ability to market their products effectively.

You can use the questions to understand your customers. Developing a marketing plan is an important prerequisite.

There are seven critical elements of a marketing message.

What is the best way to promote your product or service?

The method for setting annual sales goals is unique.

A 60-second formula is used to determine your marketing budget.

Chapter 2

It is possible that the Lifetime Value of your customer is one of them. The most important numbers. It’s in your business. Understanding your lifetime customer value will bring a lot. There is a new perspective. How much do you spend on marketing?

What you will learn in this chapter.

A step-by-step method for determining the lifetime value of a customer.

The lifetime value formula can be used to motivate your employees.

An example of a lifetime value calculation for a business.

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You have a lot of choices in every market. Something unique must be what it is. It’s important to differentiate your business from the next. If you don’t, your venture will be just another me too business. There is a pile of failed businesses. .

What you will learn in this chapter.

The performance gap method can be used to develop a rock-solid unique selling proposition that will set you apart from your competition.

Three specific examples of winning USPs from three completely different industries, and how they were created using the performance gap method.

Even if you compete in a so-called commodity business, the secret to creating a powerfulUSP is still there.

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It is great to have a high-quality product or service. Can’t talk. How good is it for the public? You are no better than the Joe Blow. The person is selling junk down the street. In order for people to notice your business, you need to create a compelling marketing message.

You will learn in this chapter.

Most small businesses have watered down, run-of-the-mill, boring marketing messages.

A compelling marketing message that gets people’s attention and forces them to take action is the key element.

A proven method for creating a winning marketing message. A high-school student can use this method to write a marketing message.

Small businesses make the mistake of creating their own marketing messages. This mistake is made nearly every brochure, website, advertisement, and commercial.

Chapter 5

If you don’t have a car. The program is systematic. One of the simplest, lowest-cost ways to generate your highest-quality customers is missing out. If you haven’t implemented a referral program, you’re making money. It was a huge mistake. .

You will learn in this chapter.

Customer service doesn’t always result in referrals. This is a myth.

There is a difference between word-of-mouth advertising and referrals. The business owner that doesn’t understand the difference will never get the amount of referrals they expect.

It is a simple method for asking for referrals.

There is a step-by-step method for implementing the two most important referral programs.

How to start a referral group that will give your business a constant stream of referrals.

The absolute worst way to reward referrers is the best way. Most people use the latter method.

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A lot of money has been spent on your customers. When you miss out on revenue, it’s more than that. Ignore them. You flush your return on investment when you acquire your customers.

You will learn in this chapter.

Every small business in America needs to quickly build a customer database.

The revenue formula can be used to segment your customer database. I show you a spreadsheet example of how this is done.

A clothing retailer made over $50,000 in sales with only a small investment.

A simple method of getting old customers to do business with you again.

How to make money from your customers without bringing them back into your business.

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You don’t need to spend a lot of money chasing new customers when you can get them. It’s a fraction of your normal acquisition cost. With a simple question? The key to increasing revenues is partnering with other businesses. Marketing costs are decreasing.

You will learn in this chapter.

Identifying profitable joint venture partners can flood your business with new customers with little to no cash outlay.

There are six examples of potential joint ventures that you can use in your own business.

How to get your partner to say yes to your proposal nearly every time. You can see a live example of a joint venture promotion.

Specific word-for-word responses to the three most common objections when proposing a joint venture.

A five-step plan to get your first joint venture program up and running.

You have probably seen enough already. I have only shown you a small portion of what you will learn in the marketing bible. There is a lot more.

The Small Business Marketing Bible contains step-by-step instructions on how to market your small business. There are other things you will find in the Marketing Bible.

Entrepreneurs start businesses with the idea that they will get money, time, and freedom. The majority of businesses are small. In the first five years, fail. The ones that survive put their owners in. There is a psychiatric ward. Or divorce court? The chapter reveals something. There is a secret to finding freedom. When you first started your business, that’s what you intended.

Click here to find out what you will learn in Chapter 8.

A powerful business-building strategy that can result in a flood of new and repeat customers is giving away free gifts. It may seem counterintuitive to give away your products and services to build your business, but people are willing to receive something for free. This chapter teaches. What? To give away. When. To give it away. How? To give away things.

Click here to find out what you will learn in Chapter 9.

Most small business owners don’t know that a guarantee is one of the most powerful marketing weapons. This chapter will show you how to create a guarantee that will get your customers to spend their money.

Click here to find out what you will learn in Chapter 10.

Have you heard the saying, Get rich in the niche? It is absolutely true. This chapter teaches. How to select. A profitable niche. How to get in touch. It’s your niche. What do you want to send? To them. How to make money. Your niche is worth everything.

Click here to find out what you will learn in Chapter 11.

All profitable marketing strategies are based on a thorough knowledge of the customer. Powerful information can be found in consumer research studies. There are effective marketing strategies. . The secret to knowing will be taught in this chapter. How to translate. Consumer research statistics. There are great marketing strategies. That will make you money.

Click here to find out what you will learn in Chapter 12.

There are a number of elements that you can use in your ad. It is proven. To a lot. Your response will be boosted. . There are 13 high-powered ad-response boosters in this chapter. Don’t think of running another ad without reading this.

You can see what you will learn in Chapter 13 by clicking here.

It is possible to create effective sales letters without being an award-winning writer. Writing great sales letters is important. More science than art. It’s not like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it The pros use proven templates to create sales letters. This chapter shows me. The template is proprietary. A kick-butt sales letter can be created by any monkey.

Click here to find out what you will learn in Chapter 14.

Most employees make the mistake of answering phone calls as if they were not important. It costs your business thousands of dollars in lost revenue when you pay good money to make a phone ring. There are several strategies that you can use to get your customers. You can off the phone and into your business. At the same time, build a powerful mailing list.

Click here to find out what you will learn in Chapter 15.

The difference between a winning product and a loser is how you price it. One of the most compelling factors in determining the success of a sale is price. You need to know how to price effectively. This report shows dozens of people. Pricing tactics. That will allow your product or service to move. healthy gross margin. .

Click here to find out what you will learn in Chapter 16.

It is possible to move more products and services and add more value by packaging them. I am not talking about what your package looks like. How do you present your offer? . There are little-known packaging strategies that will allow you. Sell more. Your product or service. higher prices. .

You can see what you will learn in Chapter 17 by clicking here.

Membership programs are very powerful. They are. lower. The costs of marketing. There will be a decrease. Allow customer attrition. Sell more. There are products and services. Get more. Revenue from existing customers. increase They can give referrals and provide them. There is a consistent stream. predictable income What business would not want that? You will learn how to keep paying customers and set up your membership program in this chapter.

Click here to find out what you will learn in Chapter 18.

One-to-one street marketing is effective because it searches and finds prospects and delivers your message face-to-face. No other medium of marketing has that power. This chapter shows you how to sell your products door-to-door. It was a nice profit. With. No out-of-pocket expenses. And you. Don’t. Have to do all the work.

You can see what you will learn in Chapter 19 by clicking here.

What is it that you had to ask? The most powerful marketing weapon. Customer testimonials are my answer for any business large or small. One thing for you to do is toot your own horn, but another thing for someone else. No. Financial stake in your success. The chapter spills the beans on how to get tons of testimonials in a short period of time. The tactics are hypnotic. That should be close to being. It is illegal.

You can see what you will learn in Chapter 20 by clicking here.

Is it still undecided? It would be worth twice what I’m asking if this manual stopped right here. I saved the best for the last ten chapters. Wait until you see the Special Bonuses I have for you.

Good customer service is the key to repeat sales according to most people. It definitely is, while that may be true. Doesn’t come close. This section contains what I share with you. You can have a bad product with bad customer service and still get repeat sales. This chapter is better than what you think. In fact, it is. It was so good. That is true. The most well-known marketing magazine. This entire chapter is available in Australia.

Click here to find out what you will learn in Chapter 21.

Most small businesses will just dry up if there is no continuous stream of qualified prospects. I reveal it in this section. The lead generation system is the ultimate. . It is the most powerful lead generation system out there. It doesn’t require much manual effort. autopilot It creates. There are names and addresses. And. Email addresses. Give permission to market to the lead, create a positive relationship, and generate predictable results.

Click here to find out what you will learn in Chapter 22.

Business isn’t just for making money. It can also bless the lives of the less fortunate. But what if you were able to make money AND bless other people’s lives at the same time? This chapter gives you scores of ways to market your business, build your brand , and attract more clients by partnering with charities. (Don’t underestimate the power of this marketing strategy!)

Click here to find out what you will learn in Chapter 23.

Want to know how to do something. double Or even. triple Your sales. Without. Is it possible to attract even one more customer to your business? You will learn innovative ways of using bumps, up-sells, cross-sells, and down-sells to increase your average sale amount and continue to get more dollars from your customers. I reveal my secret. The method is called break-down. For making more money. out of the cold air!

Click here to find out what you will learn in Chapter 24.

Do you want to know how to make an offer? persuasive So. It is attractive. So. There is a magnetic field. That is your prospect. Can not help. Is it possible to give you their money? The process of creating offers will be explained in this chapter. increase It’s your prospect to customer. There is a conversion ratio.

Click here to find out what you will learn in Chapter 25.

Would you like to reduce your refunds? Is it nearly zero? It’s worse for a small business owner to watch their product come back after a sale with a request for a refund. It’s time to stop losing. Start using my proven formula to make your sales stick.

Click here to find out what you will learn in Chapter 26.

There are a lot of strategies for marketing online, but not many for marketing offline. There is a local business on the internet. . This section is for local business owners who spent thousands of dollars on a great website.

Click here to find out what you will learn in Chapter 27.

Sales of products and services can be done through the Web. Most websites couldn’t sell a glass of water. There is a desert. It’s not like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it Most websites were built by techies without regard for marketing. The most common is described in this section. There are 15 marketing mistakes. websites make.

Click here to find out what you will learn in Chapter 28.

One of the most powerful online newsletters is missing if you haven’t started your own. It’s free. There are marketing tools on the planet Earth. If you haven’t started an e-zine yet. Shame on you. . You can start your own e-zine. No further. . I give you an easy answer in this chapter. There is a cookie-cutter plan. Start your own profitable e-zine. Save you, savesay savesay savesay savesay savesay savesay savesay savesay savesay savesay savesay savesay savesay savesay savesay savesay savesay savesay savesay savesay savesay savesay savesay savesay savesay savesay savesay savesay savesay savesay savesay savesay savesay savesay savesay savesay savesay savesay savesay savesay savesay savesay savesay savesay savesay savesay savesay savesay savesay savesay savesay savesay savesay savesay savesay There are hours of time. It was frustrating. And pain.

You can see what you will learn in Chapter 29 by clicking here.

Most small businesses throw their marketing dollars into the wind. They don’t know how to design marketing campaigns. There are metrics. They can measure. Hold accountable. . You will learn how in this section. Stop. Prayers andpraying.

Click here to find out what you will learn in Chapter 30.

The Small Business Marketing Bible is available at skilledlearner.co.